Archive for the "Uncategorized" Category

JANUS MEDIA LAUNCH

Posted on May 20th, 2013

Last week White Rabbit Projects organised along with Magnet PR the launch of Janus restaurant slash bakery slash cafe in the heart of Kings Cross entertainment Mecca. What went on? Well, guests arrived at 7pm and the fun didn’t stop until the wee hours.

Jesinta Campbell MC’d the night and 250 guests were entertained by brazlian beats and dancers, a roving carvery, a dessert ROOM filled with macaron towers and more sweetness than Willy Wonka’s Chocolate Factory. That and so much more… it really was a feast for the senses.

Bon appetite!

THE ULTIMATE WEDDING PLANNING PARTY

Posted on May 14th, 2013

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The night where every bride-to-be that ever there was will gather there together because…

The Ultimate Wedding Planning Party can be summed up in two words. Magical and memorable! Celebrating its Fifth Birthday – the UWPP team rolled out the red carpet and unveiled what it does best and that is to create an elegant night for brides-to-be to get the very best advice, tips from only a select handful of wedding suppliers.

This year we were lucky enough to be invited to witness the supreme planning team land centre stage in front of more than 25o something guests.

Nestled comfortably underneath the beautiful Sydney Opera House’s Opera Point Marquee (180 degree harbour views alright!)  - the Harbour Bridge played a small role in the nights affair to remember with all eyes firmly planted on the leading ladies themselves – the brides-to-be…

Here’s what we got up to.

Eat: Aria catered morsels – dessert was out of control! Note to self – Must contact Matt and get that recipe (Ok then)

See: A marquee absolutely brimming with beautiful styled tables, decorations, lolly buffet, Musicians and so much more plus a fun fashion show thanks to designers; Steven Khalil, Karen Willis Holmes, Henry Roth, Michelle Roth, Rachael Gilbert, Eden Rose and Georgia Osborne.

Talk: Lynette Carol Bolton led the nights proceedings as the UWPP MC inviting the likes of Elizabeth Trevan (Marriage Celebrant) , Anthony Del Col (Staging Connections), Inlighten Photography to talk candidly on things to consider, think about and what not to do on your wedding day.  The funniest part was the live Q&A with Polly and Waz from ‘The Block’. Guys just remember no matter how tough the road gets in your wedding planning journey – you are never alone!

Do: Book tickets for next years event! Enjoy sampling, sipping and smiling with all the fun stuff to do – it really was like a wedded wonderland for brides-to-be

www.ultimateweddingplanningparty.com

LIVE FULL VOLUME WITH SKYY VODKA

Posted on May 3rd, 2013

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Last night SKYY Vodka hosted a “Live Full Volume” party at Ivy Pool in Sydney.

The reason? To mark the start of an Australian wide campaign to media. Here’s the what we spied on the night.

Mood: Ivy lit up in cobalt blue – it was literally like taking a dip into a giant SKYY Vodka bottle.

Eat: Tasty morsels. Think beef sliders and skinny salty fries.

Do: Get a makeover or your hair done before hopping into the oversized photo-booth. Have your photo taken and literally carry it home. Yep – these babies were beyond purse size. We’re talking AO size. That’s event speak for life-size folks.

See: Lara Bingle, Casey Burgess, The Faders Milly Gattegno and Suhana Lye, Ryan Corr, Demi Byrant, Rochelle Fox and Karley Foster.

Drinks: SKYY Vodka cocktails. Need. We. Say. More.

Hear: The Faders spinning some old-school tunes with some cringe-worthy Hanson tracks (These guys can make even MMMBop sound cool!)

Want to get in on the action? Head to SKYY Vodka’s Facebook page for details www.facebook.com/SKYYVodkaAU

DAVID JONES BRIDAL EXPO

Posted on May 3rd, 2013

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Yesterday WHITE RABBIT PROJECTS was delighted to attend David Jones bridal expo as a guest (for once).

Positioned on the plush Seventh Floor of the department stores Elizabeth Street building – it was one of the most beautiful bridal events we have been to. Seventh heaven perhaps even…

The styling, the suppliers, the space. It was a magical night which certainly managed to make both bride and supplier feel very special indeed. The way it should be.

The thing we loved most? Why, there was not a pushy sales pitch nor crowded walkway in site. Not to mention the sense of arrival – being greeted by dapper young gentleman holding trays of Pommery piccolos and a goodie bag will always get our attention.

The roof was filled with colourful streamers that draped onto the ground near. The only thing missing in our opinion was bubbles! Aside from that minor hitch, each supplier was marked by a giant meteorological balloon. Quite possibly our favourite event prop of the minute (aside from rabbits that is).

The peace de resistance? The typical ‘white’ went out the door – it was fun, fresh, happy and bright. We were VIP’s for the night and managed to lap up the special attention amongst a host of relaxed brides-to-be.

Working the room we were lucky to meet a team of talented suppliers – some familiar faces and some whom we look forward to sharing with you all very soon.

Shoes of Prey. Style Rocks. Uberstone. La Prairie. Pearl Catering. Roll up in a Rolls. Napoleon Perdis. Kashaya & Co. Equmen and so many more…

Hosted by Vogue, Australia Editor Edwina McCann walked guests through a relaxed and casually commentated fashion parade with the designer of her own wedding gown – the one and only Collette Dinnigan.

Well done to David Jones organisers – you certainly provided a trillion options and ideas for brides-to-be and managed to pull it off with aplomb.

Yours,

WRPx

PS…Miss Mario was ill yesterday and so apologies for the poor quality of photos. Her understudy (Mr Iphone) just didn’t manage to pull it off on the night. 

AUSTRALIA’S BIGGEST MORNING TEA FOR BLOGGERS

Posted on April 17th, 2013

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By now everyone is pretty clued up on what the Cancer Council is and does. What you might not know is that this year its annual event The Biggest Morning Tea is nearing two special digits indeed. Yep. On Thursday 23rd May, the big girl is turning the mighty 2-0.

This morning we were lucky enough get invited to a morning tea for twenty bloggers hosted by Sarah Wilson (Author of I Quit Sugar) and charismatic and passionate Barry ‘Baz’ Du Bois (Survivor and The Living Room host).

Upon first glance you would be mistaken for assuming this gathering was about eating delicious and healthy treats thanks to Matt Moran and Poh Ling Yeow, oh, and not to mention getting your tea leaves read in a beautiful inner-city French oasis. Silly you!

Far from it in fact. You see, once the pleasantries were out of the way, the nitty gritty part of the morning tea soon got underway. In a nutshell today was about people coming together – a slogan we love is “Together we’re stronger than cancer”. Whether that’s in the form of two influential personalities speaking to 20 bloggers or hosting an intimate tea party in your very own kitchen amongst friends. The aim is to help spread the word of The Biggest Morning Tea both far and wide.

So, for those of you who feel they lack the kind of organisational skills of Martha Stewart. Never fear! WHITE RABBIT PROJECTS has devised some pretty fancy ways to get those RSVP’s in well before their due date and guests kicking on until way passed their welcome.

Step 1.Pick a date to host your morning tea on. You have the entire month of May to do so. What are you waiting for? Keep it short and to the point – 2 hours is a great time-frame. Remember to register your event via www.biggestmorningtea.com.au or call 1300 65 65 85

Step 2. Find a venue. Hosting something in your home works well, it means there are less restrictions. Make sure you have a wet weather contingency if you are planning on hosting something outdoors. Alternately Chez Dee is a beautiful space especially if you’re after something truly intimate.

Step 3. Send out the invites as soon as you lock in date/venue. Whether it’s via email or post – Paperless Post or De La Mod are both superb options to announce your morning tea to guests.

Step 4. Decide how you want to collect money at your morning tea. Ask friends / colleagues/ companies to donate prizes towards a raffle. Have a bake-off. The idea is to raise money in a fun way. If you love fashion you could ask that everyone donate their designer wares. Skies the limit really.

Step 5. Pick a theme for your event – feel free to decorate til your hearts content. Head to your local antique store or weekend markets for some unique serving trays and tea cups. You might like to invite a tea-leaf reader to do readings – Lindel at Tea Wise is number one best in the business. Oh and most importante – whatever the space, make sure that there are loads of fresh flowers and candles. We love Sydney Markets for fresh blooms (direct from the growers) and Circa Home soy scented candles.

Step 6. Make sure that everyone gets involved on the night. Instagram, Twitter and Facebook are all effortlessly manipulated vehicles to help spread the word – make sure you have the avatars up in a prominent position so that your guests can connect with other Australian’s throughout the campaign.

Hashtag #biggestmorningtea

Twitter @ccnswmedia @cancercouncil

Facebook australiasbiggestmorningtea cancercouncilnsw

VALIANT HIRE COLLECTION LAUNCH

Posted on April 16th, 2013

This week we were pretty pleased to receive an invitation by the fabulous Mark Patrick PR Agency to attend Valiant Hire Baroque and French Nouveau collection launch.

For those who are not familiar – Valiant is a mecca for dutiful event planners and stylists alike. Hosted in the epicentre of Alexandria, Valiant’s showroom is the ultimate one-stop-shop for your next affair to remember.

Our arrival was made worthy of applause when we were greeted by two divine 2.8m tall LED Avatrees. Then it was time to roll out some serious eye-candy in the form of delicious bite-sized morsels. The staff weren’t all that bad either.

Before we had time to browse the showroom like kids in a candy store, we were lucky to be introduced to Brian Castle – Valiant’s National Product and Marketing Manager. He gets a 10 for knowledge, 10 for passion and 10 for being ultra supportive of WHITE RABBIT PROJECTS. Thanks Brian!

Nothing short of being one seriously compartmentalised space (think over ten styled vignettes each with about 20 items on parade) – oversized lamps, yellow candy striped wallpaper, bentwood chairs, ghost stools, gold chesterfields. The list goes on. The worst part of all? Trying to decide which style would suit our mood – a girl must sip rose in style after all. In the end we were felt more than cosy in the the Florence collection.

As an events and wedding engineering company. Knowing that these guys are a) eager to please and b) have and can produce literally anything you can imagine on site is pretty comforting stuff. With their entire welding/ carpentry division and showrooms in Sydney, Melbourne and Brisbane – there’s nothing these guys can’t do.

Whatever your style, colour palette or vision for your event; Valiant are serious game-changers and boy do we have the insiders knowledge to prove it. Watch this space.

Valiant Hire  02) 9690 4000